With the popularity of the Internet at such a high-level today, if I tell you that the number of people connected every day continues to increase, would you believe me?
Marketing is always about connecting with your audience at the right place and time. Today, this means you need to meet them where they are already spending their valuable time: on the Internet.
What is a digital intervention?
Digital intervention includes all marketing activities that use electronic devices or the Internet. Companies use digital channels such as search engines, social media, e-mail, and other websites to connect with existing and potential customers.
Why is digital intervention important?
Compared with traditional methods, digital intervention can help you reach a wider audience and target potential customers who are more likely to buy your products or services. In addition, it is generally more profitable than traditional advertising and allows you to measure success every day.
How can digital intervention help?
It can help you by
- Targeting the right prospectus who is willing to buy your product or service
- Reducing the money spent on the digital way marketing than the traditional methods
- Measuring the Key Performance Indicators (KPIs) which matter to the success of the company
Is it the right time?
There are around 624 million active Indian web users. And the penetration keeps increasing as the data in India gets cheap. So, with the appropriate strategy, you will have the best possible chance of selling your product or service to the right prospectus. It will be quick, measurable, and cost-effective.
Therefore it is the right time for a digital intervention.